
Melbourne Blog Writing Services
Blogs that speak to your audience—and move them to act. Travel, lifestyle, business: I turn ideas into results-driven content.
Sam Higham. Performance Blog Writer
Why Work with a Melbourne Boy To Be Your Blog Writer?
Based in Melbourne, I bring local insight and a clear understanding of what resonates with Australian readers. Whether you’re speaking to Melbourne customers or a global audience, I write with an authentic voice that connects.
With a background in travel, lifestyle, and business blogging, I’ve interviewed remarkable people, uncovered hidden Australian gems, and helped brands tell stories that engage and convert. This range means I can adapt to your tone, speak to your audience, and deliver content that feels like a natural extension of your brand.
SEO Blog Posts
Blog content that ranks and converts. I combine keyword research, SEO best practices, and strong storytelling to bring the right traffic and turn it into business.
Travel & Lifestyle Bloggings
Vivid, well-paced stories that take readers somewhere—whether it’s down a Melbourne laneway or across the globe. Built to inspire, inform, and keep them reading.
Interview Articles
Intelligent, organised interviews with experts, founders, and creators. I extract what's important and mold it into an engaging narrative that instills authority and fuels interest.
Listicles & Guides
"Best of" roundups, top 10s, and step-by-step guides that do more than fill space. These formats are proven traffic drivers, and I ensure they deliver value as well.
Business Blog Content
Brief, valuable information that builds trust. It's either a white paper or blog post, and it's created with you—and your marketplace—in mind.
Content Strategy
No guessing, just goal-oriented planning. I lay out what to produce, when to post, and how to achieve returns on content that performs.

The Process
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1. Discovery & Strategy
We define your goals, audience, and tone of voice. I analyse your industry and competitors to uncover content gaps and opportunities.
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2. Research & Planning
I research deeply on the subject—finding stats, examples, and expert opinions. You need interviews or quotes? That's covered too.
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3. Writing & Optimisation
I write clear, engaging content that’s SEO-friendly and reader-first. Structured for readability. Checked for accuracy. Built to perform.
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4. Review & Refinement
You receive a well-crafted draft. I refine it in response to your comments—until it feels exactly right and meets every mark.

The Results
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Boost organic traffic
SEO-driven blogs increase visibility and attract relevant, ready-to-convert visitors.
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Increase engagement
Quality content keeps readers engaged and encourages them to explore more of your site.
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Build authority and trust
Thoughtful, informative blog posts establish your brand as an expert in your space.
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Support your funnel
Blog content nurtures potential customers through their decision-making journey—without a hard sell.
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Deliver measurable ROI
Good content earns its keep. Whether through increased leads, higher rankings, or improved conversions, I focus on blogs that pull their weight.

The Proof
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Lofty Homes
40% increase in organic visits for Adelaide based homebuilder.
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The Ungasan
5,000+ unique monthly visitors to an SEO-optimised travel blog for a Bali tourism brand.
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Bluethumb
14% growth in organic traffic year-on-year for Bluethumb through strategic blog content and editorial planning.
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Virgin Active
25% increase in traffic for health-related search queries.
FAQs
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Individual posts typically take 5-7 business days from brief to final delivery. For urgent requests, I can often accommodate shorter timeframes with advance notice. Monthly package clients receive priority scheduling.
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Absolutely. While I specialise in travel, lifestyle, and business content, I've written for clients in healthcare, technology, finance, education, and more. I thoroughly research each industry to ensure accuracy and authority.
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Each post includes keyword research, optimised headlines and meta descriptions, proper header structure, internal linking suggestions, and readability optimisation. I focus on creating content that ranks well while remaining genuinely useful to readers.
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Yes, that's essential to great blog writing. I study your existing content, brand guidelines, and target audience to ensure every post sounds authentically like your brand. Many clients are surprised at how seamlessly the content fits their voice.
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Certainly. I can work from your content briefs or develop topic ideas based on your industry, audience interests, and SEO opportunities. Content strategy consultation is included in monthly packages.
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My background in journalism and travel writing means I approach every piece with curiosity and attention to storytelling. I don't just relay information—I craft narratives that engage readers and make complex topics accessible and interesting.
Looking for a blog writer in Melbourne?
Interested in working together? Fill out some info and we will be in touch shortly! We can't wait to hear from you!