Melbourne Blog Writing Services

Blogs that speak to your audience—and move them to act. Travel, lifestyle, business: I turn ideas into results-driven content.

Sam Higham. Performance Blog Writer

Why Work with a Melbourne Boy To Be Your Blog Writer?

Based in Melbourne, I bring local insight and a clear understanding of what resonates with Australian readers. Whether you’re speaking to Melbourne customers or a global audience, I write with an authentic voice that connects.

With a background in travel, lifestyle, and business blogging, I’ve interviewed remarkable people, uncovered hidden Australian gems, and helped brands tell stories that engage and convert. This range means I can adapt to your tone, speak to your audience, and deliver content that feels like a natural extension of your brand.

SEO Blog Posts

Blog content that ranks and converts. I combine keyword research, SEO best practices, and strong storytelling to bring the right traffic and turn it into business.

Travel & Lifestyle Bloggings

Vivid, well-paced stories that take readers somewhere—whether it’s down a Melbourne laneway or across the globe. Built to inspire, inform, and keep them reading.

Interview Articles

Intelligent, organised interviews with experts, founders, and creators. I extract what's important and mold it into an engaging narrative that instills authority and fuels interest.

Listicles & Guides


"Best of" roundups, top 10s, and step-by-step guides that do more than fill space. These formats are proven traffic drivers, and I ensure they deliver value as well.

Business Blog Content


Brief, valuable information that builds trust. It's either a white paper or blog post, and it's created with you—and your marketplace—in mind.

Content Strategy


No guessing, just goal-oriented planning. I lay out what to produce, when to post, and how to achieve returns on content that performs.

The Process

  • 1. Discovery & Strategy

    We define your goals, audience, and tone of voice. I analyse your industry and competitors to uncover content gaps and opportunities.

  • 2. Research & Planning

    I research deeply on the subject—finding stats, examples, and expert opinions. You need interviews or quotes? That's covered too.

  • 3. Writing & Optimisation

    I write clear, engaging content that’s SEO-friendly and reader-first. Structured for readability. Checked for accuracy. Built to perform.

  • 4. Review & Refinement

    You receive a well-crafted draft. I refine it in response to your comments—until it feels exactly right and meets every mark.

The Results

  • Boost organic traffic

    SEO-driven blogs increase visibility and attract relevant, ready-to-convert visitors. 

  • Increase engagement

    Quality content keeps readers engaged and encourages them to explore more of your site.

  • Build authority and trust

    Thoughtful, informative blog posts establish your brand as an expert in your space.

  • Support your funnel

    Blog content nurtures potential customers through their decision-making journey—without a hard sell.

  • Deliver measurable ROI

    Good content earns its keep. Whether through increased leads, higher rankings, or improved conversions, I focus on blogs that pull their weight.

The Proof

  • Lofty Homes

    40% increase in organic visits for Adelaide based homebuilder.

  • The Ungasan

    5,000+ unique monthly visitors to an SEO-optimised travel blog for a Bali tourism brand.

  • Bluethumb

    14% growth in organic traffic year-on-year for Bluethumb through strategic blog content and editorial planning.

  • Virgin Active

    25% increase in traffic for health-related search queries.

FAQs

  • Individual posts typically take 5-7 business days from brief to final delivery. For urgent requests, I can often accommodate shorter timeframes with advance notice. Monthly package clients receive priority scheduling.

  • Absolutely. While I specialise in travel, lifestyle, and business content, I've written for clients in healthcare, technology, finance, education, and more. I thoroughly research each industry to ensure accuracy and authority.

  • Each post includes keyword research, optimised headlines and meta descriptions, proper header structure, internal linking suggestions, and readability optimisation. I focus on creating content that ranks well while remaining genuinely useful to readers.

  • Yes, that's essential to great blog writing. I study your existing content, brand guidelines, and target audience to ensure every post sounds authentically like your brand. Many clients are surprised at how seamlessly the content fits their voice.

  • Certainly. I can work from your content briefs or develop topic ideas based on your industry, audience interests, and SEO opportunities. Content strategy consultation is included in monthly packages.

  • My background in journalism and travel writing means I approach every piece with curiosity and attention to storytelling. I don't just relay information—I craft narratives that engage readers and make complex topics accessible and interesting.

Looking for a blog writer in Melbourne?

Interested in working together? Fill out some info and we will be in touch shortly! We can't wait to hear from you!